
From today, 25 February 2026, anyone travelling to the United Kingdom from a visa-exempt country—including Switzerland—must hold an approved Electronic Travel Authorisation (ETA) before boarding a plane, train or ferry. Italian broadcaster Sky TG24 reminded passengers of the change, stressing that carriers will deny boarding to travellers who lack the digital permit. The ETA costs £16, is linked electronically to the traveller’s passport and is valid for two years (or until the passport expires). Applications can be submitted via the official UK ETA smartphone app or the gov.uk/ETA website; most decisions are automated within minutes, but the Home Office advises allowing up to three working days.
Travellers who would rather not wrestle with forms or risk a data-entry slip can outsource the task to VisaHQ: the platform’s Switzerland page (https://www.visahq.com/switzerland/) walks users through the ETA application step by step, double-checks documents for compliance and even consolidates approvals for corporate mobility teams—turning what could be a last-minute scramble into a tick-box exercise.
Holders of UK visas or residence permits are exempt, as are dual Swiss–British nationals travelling on a British passport. For Swiss corporates the shift is more than a minor travel-admin tweak. Swiss banks, life-science firms and commodity traders routinely send staff to London for day-trip meetings; without a valid ETA, employees risk being off-loaded at the gate, disrupting deals and client visits. Mobility teams should incorporate ETA checks into travel-approval workflows and remind dual nationals to carry the correct passport to avoid “no permission, no travel” headaches. The ETA is part of the UK’s broader move to a fully digital border. Physical visa vignettes will disappear by the end of 2026 and carriers will increasingly rely on Advance Passenger Information to verify a traveller’s permission even before check-in. Swiss companies therefore need to synchronise travel-booking platforms with passport-validity and ETA-expiry data to stay compliant. Looking ahead, the UK Home Office plans to integrate real-time security screening and biometric matching into the ETA ecosystem. Swiss data-privacy practitioners should note that passenger information may be shared with UK authorities for up to three years, raising questions about GDPR-equivalent safeguards. For now, the practical advice is simple: ensure every Swiss passport holder headed to the UK after 25 February has that £16 authorisation approved well before departure.
Travellers who would rather not wrestle with forms or risk a data-entry slip can outsource the task to VisaHQ: the platform’s Switzerland page (https://www.visahq.com/switzerland/) walks users through the ETA application step by step, double-checks documents for compliance and even consolidates approvals for corporate mobility teams—turning what could be a last-minute scramble into a tick-box exercise.
Holders of UK visas or residence permits are exempt, as are dual Swiss–British nationals travelling on a British passport. For Swiss corporates the shift is more than a minor travel-admin tweak. Swiss banks, life-science firms and commodity traders routinely send staff to London for day-trip meetings; without a valid ETA, employees risk being off-loaded at the gate, disrupting deals and client visits. Mobility teams should incorporate ETA checks into travel-approval workflows and remind dual nationals to carry the correct passport to avoid “no permission, no travel” headaches. The ETA is part of the UK’s broader move to a fully digital border. Physical visa vignettes will disappear by the end of 2026 and carriers will increasingly rely on Advance Passenger Information to verify a traveller’s permission even before check-in. Swiss companies therefore need to synchronise travel-booking platforms with passport-validity and ETA-expiry data to stay compliant. Looking ahead, the UK Home Office plans to integrate real-time security screening and biometric matching into the ETA ecosystem. Swiss data-privacy practitioners should note that passenger information may be shared with UK authorities for up to three years, raising questions about GDPR-equivalent safeguards. For now, the practical advice is simple: ensure every Swiss passport holder headed to the UK after 25 February has that £16 authorisation approved well before departure.